Campaign · Social · Civic
Community Communications
Designing Public Information People Actually Notice
- Role
- Creative Director · Communications Strategist
- Year
- 2020–2025
- Categories
- Civic · Brand · Storytelling
- Tools
- Adobe CC · Social · Photography
Overview
A body of rapid-turn creative communication within a real community context — National Night Out, coat drives, a playground opening, neighborhood watch, event graphics, social, and public notices.
The Challenge
Public information competes for attention and is produced fast. The work made it noticeable and clear while holding a consistent community brand.
Creative Direction
Direction balanced speed and consistency: a flexible system that lets many small pieces read as one credible, recognizable voice.
